by Lisa Koivu | Mar 16, 2026
Let’s be real for a second about SEO for small business owners. When someone brings it up, there’s a solid chance your eyes glaze over, your shoulders tense up, and you start mentally calculating how fast you can change the subject. We get it. SEO has a...
by Lisa Koivu | Aug 4, 2025
When I first listened to the Hamilton soundtrack, I was captivated by the storytelling, the energy, and the sheer genius of the lyrics. I didn’t expect it to become one of my go-to sources of inspiration as a small business owner… but here we are. There’s...
by Lisa Koivu | Jun 22, 2025
June is the perfect time for a mid-year check-in. The energy of summer is in the air, Q2 is wrapping up, and before we blink, we’ll be sliding into the busyness of fall. For small business owners, mid-June is an ideal moment to pause, reflect, and realign your...
by Lisa Koivu | Jun 17, 2025
Running a small business is exciting—but let’s be honest, it can also be exhausting. Whether you’re just getting started or you’ve been in business for years, every entrepreneur reaches a point where they think: “I wish I had someone to bounce ideas off of.”“I don’t...
by Lisa Koivu | May 29, 2025
If you’re a small business owner, chances are you’ve heard the letters “SEO” thrown around before. Maybe it came up in a marketing workshop or you saw it mentioned in an article online. But if you’ve ever found yourself wondering, what even is SEO—and do I really need...
by Lisa Koivu | May 28, 2025
If you’re a small business owner, chances are you’ve Googled your own business before. You know, just to see what comes up. And if you’ve done that, you’ve likely seen your Google Business listing pop up on the right side of the search results...